In a world free of prejudice, there are no labels. A utopia, perhaps. But also a marketing strategy. Through cooperation with artists, fashion designers and musicians, Absolut Vodka has used diversity as a way of selling vodka.
Rocky has moved in to the Museum of Spirits, furniture and all. He brought his kitchen, his studio, his country cottage and his friend Igge’s living room – settings familiar to anybody who has followed Rocky over the years.
“Sweden: Spirits of a Nation” is Spritmuseum’s major exhibition, focusing on the Swedes’ bittersweet relationship to alcohol.
Tasting Tray with 3 Swedish Aquavits and 1 Arrack Punsch.
Rocky has moved in to the Museum of Spirits, furniture and all. He brought his kitchen, his studio, his country cottage and his friend Igge’s living room – settings familiar to anybody who has followed Rocky over the years.
Sweden has a venerable tradition of snapsvisor – songs sung when making a toast at parties -and it it still very much alive.
